We surveyed 14,300 consumers and business buyers worldwide to discover the trends shaping the future of customer engagement.
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Select Job TitleSales ManagerMarketing / PR ManagerCustomer Service ManagerCXO / VP / General ManagerIT ManagerOperations ManagerDeveloper / Software EngineerStudent / Job Seeker / Personal InterestOthers
Select Employees*1 - 5 employees6 - 30 employees31 - 200 employees201 - 500 employees501 - 2000 employees2000+ employees
Select Country/Region*United StatesAfghanistanAlbaniaAlgeriaAmerican SamoaAndorraAnguillaAntarcticaAntigua And BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamas, TheBahrainBangladeshBarbadosBelarusBelizeBelgiumBeninBermudaBhutanBoliviaBouvet IsBosnia and HerzegovinaBotswanaBrazilBritish Indian Ocean TerritoryBruneiBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IsCentral African RepublicChadChileChinaHong KongMacauChristmas IsCocos (Keeling) IsColombiaComorosCook IslandsCosta RicaCote D'Ivoire (Ivory Coast)Croatia (Hrvatska)CyprusCzech RepublicDemocratic Republic of the CongoDenmarkDominicaDominican RepublicDjiboutiEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Is (Is Malvinas)Faroe IslandsFiji IslandsFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesF.Y.R.O. MacedoniaGabonGambia, TheGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuineaGuinea-BissauGuyanaHaitiHeard and McDonald IsHondurasHungaryIcelandIndiaIndonesiaIrelandIsraelItalyJamaicaJapanJordanKazakhstanKenyaKiribatiKorea, SouthKuwaitKyrgyzstanLaosLatviaLebanonLesothoLiberiaLiechtensteinLithuaniaLuxembourgMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IsMauritaniaMauritiusMartiniqueMayotteMexicoMicronesiaMoldovaMonacoMongoliaMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlands, TheNetherlands AntillesNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorwayNorfolk IslandNorthern Mariana IsOmanPakistanPalauPanamaPapua new GuineaParaguayPeruPhilippinesPitcairn IslandPolandPortugalPuerto RicoQatarRepublic of the CongoReunionRomaniaRwandaSaint HelenaSaint Kitts And NevisSaint LuciaSaint Pierre and MiquelonSaint Vincent And The GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia & The S. Sandwich IsSpainSri LankaSurinameSvalbard And Jan Mayen IsSwazilandSwedenSwitzerlandTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad And TobagoTunisiaTürkiyeTurks And Caicos IsTurkmenistanTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited States Minor Outlying IsUruguayUzbekistanVanuatuVatican City State (Holy See)VenezuelaVietnamVirgin Islands (British)Virgin Islands (US)Wallis And Futuna IslandsWestern SaharaYemenZambiaZimbabwe
Is your organisation looking to evaluate the CRM solution in the next 12 months? Yes No
If yes, why is your organisation looking to evaluate your CRM solution? The current CRM system lacks necessary features and functionalities Integration issues with other critical business systems High total cost of ownership and poor return on investment Desire for better mobile access and remote usability Not looking to evaluate CRM solution in the next 12 months
What is your role in the decision-making process for your organisation’s CRM solution? The primary decision-maker Part of the decision-making team Recommending to the primary decision-maker Involved in testing/evaluation the solution Not involved in any decision making
What is the allocated budget for implementation of a new CRM solution? Less than USD 5,000 USD 5,000 – USD 12,000 USD 12,000 – USD 18,000 USD 18,000 – USD 25,000 Greater than USD 25,000
What CRM solution(s) does your organisation currently use?
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